Welcome to The Sandbox:
The Home of Innovation Education

There’s no forum for education, inspiration, and productive discussion around the intersection of innovation, insights, and AI.

So, we built one.

Dig in to learn more about the skills, frameworks, and tools that will keep you at the cutting edge of strategy and innovation.

The future of research: tech-enabled services

What is "lowercase r" research?

Conducting desk research: how tos & best practices

Kickstarting creativity using desk research

The anatomy of a modern market research function w. Victoria Sakal

Rebuilding your ICP

State of the Union: Strategy Research in a Post-AI World

AI's Irreversible Impact on Research & Insights

Where and how can AI be a moat for insights engines?

The new role leading research teams are hiring for

20-50% of internal research activity is wasted

Atomic units as a first principle in insights strategies

How will the craft of "research" evolve in a post-AI world?

How Carta surfaces actionable data to deliver value to its users

Harnessing Strategic Insights for Smarter Innovation

10x organizational impact with clean, multi-source data insights

What's required for insights to deliver value?

Asking Better Questions & Prompt Engineering

3 shifts leading insight leaders have made

2 words that describe the insights industry

AI Strategy Step 1: Know Your Business & Customers

What timelines should you build your AI strategy on?

Why AI-Powered Humans are the Real Moat

Catalyzing Your Work With GenAI

AI Adoption Watch Outs & Best Practices

How AI is helping F500s with their big data

Delivering Through the Lens of Purpose and Unique Value

Time: The Unit of Value in Evaluating AI

AI + Domain Experts + Creativity = Game-Changing

3 Perspectives: Top Advice For Buying & Adopting AI

What is the right confidence level for locking in your AI strategy?

Wonder's Innovation Engine

"Domain expertise and AI are a truly potent combination"

How to evaluate your AI options to choose the best one

Wonder: Accelerating Innovation Through the Best of AI & Humans

Wonder's AI Playground Powered By Domain Expertise

Wonder Demo

The AI Sobriety Test

A Framework for AI Productization

Map Your Supply Chain to Identify Best Places for AI

A Rubric for Implementing AI

A Framework for Where & How to Adopt AI in Your Org

What is Wonder's Sandbox?

The 3 Types of Artificial Intelligence

3-part Framework for Where & How to Adopt AI in Your Org

What Is Wonder?

5 Techniques for Asking Better Questions of LLMs

4 Tips For Tightening Your AI Chats

1 Prompt to Rule Them All

Biases to watch out for when using AI for insights gathering

How RAG will help LLMs break down more complex asks to give us better answers

How Human Creativity Reveals AI's Limitations

Key Limitations of LLMs

Build solutions your customers are asking for, not AI for AI's sake

Is there a science to building an innovation muscle?

"The Fruits are in the Roots" when excavating for Purpose

The case for a Minimally Awesome Product

Unilever: Successful Innovation in Sustainable Tea

Is it possible to retain purpose while innovating & creating value?

The case for a Minimum Purposeful Product

The types of companies have an advantage in this environment & why

AlleyCorp's 4 Steps for Identifying Opportunities

AlleyCorp's Investment Thesis: ideas are everywhere, but people are everything

The Innovator's Dilemma in a Post-AI World

Tap Your Talent for Human-Powered Innovation

Stack Your Stack: Virtual Event Platforms

AI's superpower: transforming how we find and consume information

What OpenAI “GPTs”, Musk’s Grok, and other recent AI developments mean for you

Top problems and oversights that no LLM has yet solved

Recent GPT news means cost savings & added convenience so teams can go further faster

As prompt engineering gets easier, asking the right question is even more important

How OpenAI's recent releases will transform the user experience

Why GPT Turbo makes this such an exciting time to be building

What the new GPT “app store” means for LLM users – and for enterprise

Mapping the competitive landscape of LLMs & key differentiators

3 takes on whether AI adoption will survive the hype cycle

Like the iPhone did for photography, AI will revolutionize & democratize research

AI is moving the "starting point" miles ahead for insights, marketing, and strategy

AI is raising the floor for what "good" looks like ... and the ceiling around "great"

Value Creation & Destruction in the Age of GenAI

Humans' Horrible Habit of Crushing Curiosity

Are We Getting Less Curious?

How to Relearn Curiosity

Why Questions Are Important

Taking the Lies out of LLMs

Navigating Source Bias & Accuracy with Opaque LLMs

Should AI Results Have Nutrition Labels?

Why does AI have a hard time getting to objective truth?

In a World of AI Hallucinations, What is Truth?

The future of research: tech-enabled services

What is "lowercase r" research?

Conducting desk research: how tos & best practices

Kickstarting creativity using desk research

The anatomy of a modern market research function w. Victoria Sakal

Rebuilding your ICP

State of the Union: Strategy Research in a Post-AI World

AI's Irreversible Impact on Research & Insights

Where and how can AI be a moat for insights engines?

The new role leading research teams are hiring for

20-50% of internal research activity is wasted

Atomic units as a first principle in insights strategies

How will the craft of "research" evolve in a post-AI world?

How Carta surfaces actionable data to deliver value to its users

Harnessing Strategic Insights for Smarter Innovation

10x organizational impact with clean, multi-source data insights

What's required for insights to deliver value?

Asking Better Questions & Prompt Engineering

3 shifts leading insight leaders have made

2 words that describe the insights industry

AI Strategy Step 1: Know Your Business & Customers

What timelines should you build your AI strategy on?

Why AI-Powered Humans are the Real Moat

Catalyzing Your Work With GenAI

AI Adoption Watch Outs & Best Practices

How AI is helping F500s with their big data

Delivering Through the Lens of Purpose and Unique Value

Time: The Unit of Value in Evaluating AI

AI + Domain Experts + Creativity = Game-Changing

3 Perspectives: Top Advice For Buying & Adopting AI

What is the right confidence level for locking in your AI strategy?

Wonder's Innovation Engine

"Domain expertise and AI are a truly potent combination"

How to evaluate your AI options to choose the best one

Wonder: Accelerating Innovation Through the Best of AI & Humans

Wonder's AI Playground Powered By Domain Expertise

Wonder Demo

The AI Sobriety Test

A Framework for AI Productization

Map Your Supply Chain to Identify Best Places for AI

A Rubric for Implementing AI

A Framework for Where & How to Adopt AI in Your Org

What is Wonder's Sandbox?

The 3 Types of Artificial Intelligence

3-part Framework for Where & How to Adopt AI in Your Org

What Is Wonder?

5 Techniques for Asking Better Questions of LLMs

4 Tips For Tightening Your AI Chats

1 Prompt to Rule Them All

Biases to watch out for when using AI for insights gathering

How RAG will help LLMs break down more complex asks to give us better answers

How Human Creativity Reveals AI's Limitations

Key Limitations of LLMs

Build solutions your customers are asking for, not AI for AI's sake

Is there a science to building an innovation muscle?

"The Fruits are in the Roots" when excavating for Purpose

The case for a Minimally Awesome Product

Unilever: Successful Innovation in Sustainable Tea

Is it possible to retain purpose while innovating & creating value?

The case for a Minimum Purposeful Product

The types of companies have an advantage in this environment & why

AlleyCorp's 4 Steps for Identifying Opportunities

AlleyCorp's Investment Thesis: ideas are everywhere, but people are everything

The Innovator's Dilemma in a Post-AI World

Tap Your Talent for Human-Powered Innovation

Stack Your Stack: Virtual Event Platforms

AI's superpower: transforming how we find and consume information

What OpenAI “GPTs”, Musk’s Grok, and other recent AI developments mean for you

Top problems and oversights that no LLM has yet solved

Recent GPT news means cost savings & added convenience so teams can go further faster

As prompt engineering gets easier, asking the right question is even more important

How OpenAI's recent releases will transform the user experience

Why GPT Turbo makes this such an exciting time to be building

What the new GPT “app store” means for LLM users – and for enterprise

Mapping the competitive landscape of LLMs & key differentiators

3 takes on whether AI adoption will survive the hype cycle

Like the iPhone did for photography, AI will revolutionize & democratize research

AI is moving the "starting point" miles ahead for insights, marketing, and strategy

AI is raising the floor for what "good" looks like ... and the ceiling around "great"

Value Creation & Destruction in the Age of GenAI

Humans' Horrible Habit of Crushing Curiosity

Are We Getting Less Curious?

How to Relearn Curiosity

Why Questions Are Important

Taking the Lies out of LLMs

Navigating Source Bias & Accuracy with Opaque LLMs

Should AI Results Have Nutrition Labels?

Why does AI have a hard time getting to objective truth?

In a World of AI Hallucinations, What is Truth?

Better answers to better questions power
better decisions, stronger strategies, and smarter bets.

Join hundreds of other companies who are going further, faster by making Wonder their competitive advantage.

Better answers to better questions power
better decisions, stronger strategies, and smarter bets.

Join hundreds of other companies who are going further, faster by making Wonder their competitive advantage.